Blogging is a vital way for companies, especially in the B2B arena, to demonstrate thought leadership.
A company blog can also serve as the hub for an advanced social-networking strategy incorporating Facebook, Twitter, LinkedIn and organic search-engine optimization tactics.
The staff of ForwardJump Marketing, LLC has more than five years experience helping companies and organizations develop blogging strategies, including:
- Competitive research: Analysis of analytics data, related blogs and organic search engine research to determine strategically important positioning
- Content plans: Complete schedules of topics, posts and writing assignments based on analytical research
- Blog promotion: Plans and tactics to enhance exposure of blog posts among target audiences
- Blog development: Coding and feature development of blogs for new and existing blogs
- Website integration: Technical assistance incorporating blogs into existing Website architecture
Contact us to find out how we can help you leverage your team’s thought leadership through blogs and social networking.