Thanks for attending the seminar, “Online Marketing for Small Businesses and Nonprofits”.
Here is more information on the topics addressed in the session.
- Google AdWords Advertising
Setup, day-to-day management and strategy. Google AdWords also offers free click credits for qualified organizations to run text advertisements on Google search results.
- Google Checkout
Setup and optimization of online payment system allow ing organizations to accept credit card donations and payments with free transaction processing, free donate now buttons.
- Facebook Marketing
Analysis and recommendations for using Facebook to generate interest and donations, including Facebook Causes and Facebook advertising.
- YouTube for Nonprofits
Optimize YouTube channels with organizational branding, online donation systems, listing on the Nonprofit channels and the Nonprofit videos pages and add a Call-to-action overlay on your videos to drive campaigns.
- Google Places
Enhance your organization’s listings on Google Maps.
- Google Analytics
Set up and optimize settings to give leaders actionable information on how organization Websites perform at generating leads and achieving marketing goals
- Nonprofit Network Optimization
Set up organization profile page on sites such as Network For Good, FirstGiving.com, etc. and help organizations connect with other nonprofits by leveraging free tools
Please offer your feedback on the session.
Here is a copy of the presentation: